Brands feel like 'collateral damage' after Trump delayed closing the de minimis tax loophole

Source: Business Insider

Juliana Casale, owner of the Canadian seltzer brand Balloon, said tariffs and the end of de minimis are a looming threat to her business. BalloonDTC brands say the sudden policy changes of the past weeks have had them in turmoil. Some businesses said the delay in the changes has made it even more difficult to plan.